Aura Collective Entertainment began its journey as Aura Actors, an acting agency built from a simple love for the creative world. From the beginning, it was clear to us that we wanted to build something more than just an agency. We wanted to build a creative hub for like-minded people to collaborate, share ideas, and support one another. As more people joined our journey, it felt natural to start shifting toward a creative collective and step into our next chapter. What started with actors grew into something bigger, and today we represent creatives in front of the camera and behind it across TV and film.
The agency was founded by sisters Henna and Heini Ryynänen, who each bring something different to the table. Heini is an actor and knows the industry from the inside out, while Henna is a lawyer with a strong background in business and legal work. Together, they’ve built an agency that balances creativity and business.
At Aura Collective Entertainment, we care deeply about building a community where people feel supported, encouraged, and inspired to collaborate. We believe creativity works best when it’s shared, and we’re all about uplifting one another and growing together.
Looking ahead, we’re excited to step further into storytelling through ACE Productions, our in-house production arm. With this next chapter, we aim to develop original projects that reflect our values, our vision, and the collective spirit of the creatives we represent.
We’re always excited to welcome new creatives into the Aura family. If you’re looking for collaborators, a space to share ideas openly, and ongoing support from like-minded people, drop us a message and let's chat.